#4 post Kindle Scout Campaign – Pace Yourself

Thanks for nominating your local grateful author!
Nomination link: https://kindlescout.amazon.com/p/6RZV8XHY3K9H

One thing I have learned is you cannot maintain an ongoing intensity of a KS campaign and have a normal life for thirty days in a row. I feel like I am on the ropes in the battle. I have important deadlines this week and start presentations and teaching next week and have much preparations to do.

The Latest

After Gary started plugging the book on twitter, my numbers took a nice up turn and then a sharp downturn on the weekend. I am not sure if this is typical but I have limited myself from asking for nominations, not wanting to wear everyone out. And, one to one personal connections are a slow, slow way to campaign.

KBoards

I turn to the kboards Writer’s Café (sign up for a free account first) and looked at three posts entitled:

The Top Secret Diary of a Kindle Scout Prepper.
https://www.kboards.com/index.php/topic,245964.msg3540478.html#msg3540478
I had read this post before but I cruised it for new info – not much new but I still recommend it.

Kindle Scout experiences & Nomination Requests (MERGED)
https://www.kboards.com/index.php/topic,213112.msg3558495.html#msg3558495
This post has merged all kinds of questions and answers about Kindle Scout.

My Book Wasn’t Accepted for Kindle Scout, Now What?” Thread
https://www.kboards.com/index.php/topic,243477.msg3557696.html#msg3557696
This thread had a lot to do with…

Your Outgoing Thank You Message – and How it Works

This is a heartening post to prepare for the worst and how not being accepted really isn’t the worst outcome – so how can you capitalize on it. This has everything to do with the message that KS allows you to craft and will send to people telling everyone who nominated you exactly when you will be on Amazon (self-published) because that is nearly everyone’s second choice. You can read the details yourself but some quick recommendations are:
1) You have to actually click the button on your (old) KS campaign for it to send. Yes your campaign page stays up for quite awhile after the campaign.
2) Look for the discussion about Hidden Gems ARC service – I will be checking this out and reporting back.

The Numbers

Checking the numbers against others, and my numbers are good (55 – 400 views a day). This is sometimes double what ones that were chosen received, BUT, big BUT here, they are numbers of views. Remember they don’t reveal the number of nominations in process, just the number of views. And still haven’t gotten onto Hot and Trending yet. Which means, perhaps, that my cover and tag line are drawing people in but not necessarily making them nominate me (wa, wah). My split of my network to KS visitors is 90% Kindle Scout and 10% my network. I have to up the count percentage that comes from a network… I think.

The KS Flaw

But I have been also been told that regular seasoned readers that go to Kindle Scout site to get free books wait until the very end of your campaign to vote so they can chose ones they think will get in and also so they don’t have to wait long to open up another nomination spot. This is a flaw that Kindle Scout has not yet remedied.

What I can’t change but would do differently

The subtitle of my book (How to Escape the Cold and Live in Mexico) is quite visible on the cover and is meant to be humourous and quirky but could be taken literally as a How to book and may be a turn off for people. I should have done a cover with a new subtitle just for KS. This I will consider next time I campaign.

Meanwhile, I have 16 days left! And more in my bag of tricks…

MORE TECHNIQUES COMING UP

First, I am speaking at the Golden Ears Writer’s and Readers Fest on October 1st (unfortunately three days after my campaign ends), but was interviewed by a local Maple Ridge newspaper for it, which went really well. I do not know if they will print my campaign link but it will be printed before the campaign ends, but they have it, and I will let you know if they do.

Duh, Your Email Signature

One can forget the obvious. Change your outgoing email signature to include your nomination link. Mine now reads:    PS – BTW if you haven’t already will you take a look at and nominate my book, “The Happy Hammock” on kindle scout: https://kindlescout.amazon.com/p/6RZV8XHY3K9Hfor a publishing contract. If chosen you will get a free copy! Thanks!

The Groups

I mentioned before that I have been signing up on Facebook Groups for Book Promos. So I will start actually putting together a post and posting it this week and next to al those groups. To get the latest of these sites, put in a search under groups using “Book Promotion” as your keywords. When you go to one page often another bunch are advertised at the side too. Here is a screenshot.

Keep you posted!
Kathrin

We’d love you and your peeps to consider nominating The Happy Hammock to get it on the Hot &Trending list so please click the link, AND if you like it, please share this link on your Facebook page or other fave social media: https://kindlescout.amazon.com/p/6RZV8XHY3K9H
All nominators will get a FREE book kindle copy from Amazon if it is chosen.
Don’t have a Kindle? Download a Kindle app on your phone for reading eBooks using Play Store (android) or iTunes (iPhone).
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My Kindle Scout Publishing Journey – Day 1 – What is Kindle Scout?

So what is Kindle Scout exactly and how are you, me and the proverbial lamppost supposed to use it to publish our books? Well I am going to show you in real time because my Kindle Scout Campaign was just approved to start, GULP, today!

 

YES, YOU COULD BE ONE OF THE FIRST TO NOMINATE MY BOOK

 

USING THE LINK HEREhttps://kindlescout.amazon.com/p/6RZV8XHY3K9H
But you may want to read this as well.

Kindle Scout is for fiction writers to possibly get a publishing contract with Amazon Publishing for ebook and audible book rights only (guidelines link here). You retain the print rights to your book. Since my book, The Happy Hammock, is based on my life and real estate foibles in Mexico, but it is fictionalized, it counts in the general literature and fiction category and a few other genres like romantic comedy as well.

In essence a Kindle Scout campaign gives you 30 days to accumulate NOMINATIONS (votes) from readers on the Kindle Scout website in order to win that publishing contract.

For readers, they will get a FREE kindle copy of a book they nominate when/if it is successful, yes, including mine. To be a reader who can nominate, FAQs are here, but essential things to know:

  1.  You will have to have an Amazon account or sign up for one
  2.  You only have three votes to use on different books per cycle – so do look at my page today or before Sept. 29 before casting all your votes – you have a 5000 word preview.

My campaign is from August 30th to September 29th, 2017 (my birthday is on Sept. 30th so going to be a tense birthday waiting for a yes or no email that day)


My goal: try to get as many daily nominations- consistently- over the course of 30 days and stay in the hot and trending category for as many hours as possible.

That means different people click the blue, nominate me button on my page everyday. The goal is not only to get a lot of votes as it is to get a consistent flow of votes daily as the mysterious algorithm that Amazon uses to make choices is based on your ability to promote yourself consistently. One big spike of voters is not going to do it. And voting isn’t the only thing. Kindle Scout Editors will be reviewing my entire manuscript and deciding if it is ready enough (before they ask for edits). Oh yes. This is an actual publishing contract with a $1500 advance, some work you do to polish and some guarantees of modest income (that can go much higher with your royalty being 50%).

I will check in and blog regularly and show you my stats in screenshots from my campaign dashboard that normally I am only privy to. A little scary. What are the kind of things I have to do to be successful? This is what I have done and am planning:

1) Have a kick-ass cover – I always pay a pro to do this! Looks good doesn’t it. Don’t think I haven’t checked out who wins these contracts and noticed that those with awesome covers often win, because they do.

2) Also important your 500 character max book description and 45 character tag line.


This is what mine is now and frankly I could have tweaked it even further. Two days ago I begged them to let me change my tag line before launch (see the old one in the first picture and the new here) thanks to a late night review with Martin Crosbie’s help (thanks again Martin). About half the people voting very likely will be strangers who regularly go to Kindle Scout and they will use my description, tag and then the sample pages of the first 5000 words of my manuscript to nominate. So this is a great way to broaden or build a readership.

3) Have my social media contacts primed:
Facebook, Twitter, LinkedIn, etc.

4) Plan Blogging…
My Blog – my link
Guest blogging – link to VSW blog – and I am open for more invites form bloggers, hint hint – after all I have been cultivating my fascinating stories for just such invites.
Ask others to interview me on their blog – again open for invites BLOGGERS. Some good questions you might ask me:

  •  When and why did you decide to do a Kindle Scout after publishing so many other books independently?
  •  What happens if you don’t get the Kindle Scout deal?
  •  How did writing this book happen?
  •  Do you really have  a Mecca for writers in Mexico?
  •  Your campaign page says The Happy Hammock is book one, what’s in book two and how soon will that be coming out?

5) Order some cards made up, bus. card sized, to hand out with the link to campaign page.

6) Facebook Book promo groups – there are dozens of them out there but only some of them let you join and start promoting yourself so be careful, better to tip toe into it and read the rules and descriptions.

7) Joint ventures as with people like Gary Bizzo of Biz Publishing and a twitter influencer who is doing this experiment with me and we will be launching promoting his new book soon (but not using Kindle Scout as it is non-fiction book) but when it is published and launched as it hits Amazon soon. @garybizzo,

8) Networking online and off – friends and friends of friends, the word has to get out there BUT over 30 days not all at once. Remember, consistency is key!

9) Emailing – always good to build an email list.

10) Students and public speaking – since I teach writing and publishing and am out there I will mention it at those events in Vancouver and give our cards over the next 30 days.

Okay, that’s all I got for now. I hope this enlightened you and I am sure I will be learning as I go along, so look for my regular posts from today, Day 1, to Day 30 and beyond. Phew! No turning back. Feel free to ask me any questions here and I will try to answer them or find the answers.

If you want the link again to check out KS and my campaign page and nominate me if you like what you see Here It Is again: https://kindlescout.amazon.com/p/6RZV8XHY3K9H

 Thanks! Kathrin